Sony Bravia 77" XR OLED 4K HDR Smart TV with Google OS – K-77XR80 (2024 Model) — Price in UAE

Brand: Sony

Category: Electronics

The cheapest price for Sony Bravia 77" XR OLED 4K HDR Smart TV with Google OS – K-77XR80 (2024 Model) in the UAE is AED 10396 at Sharaf DG. Compare prices from 2 stores on Fynds.ae. Prices range from AED 10396 to AED 10849.

Store prices for Sony Bravia 77" XR OLED 4K HDR Smart TV with Google OS – K-77XR80 (2024 Model)

• Sharaf DG: AED 10396
• Jumbo: AED 10849 — Free delivery within Dubai (2 hours - 2 days)

Prices last verified August 2026. Visit fynds.ae for the latest prices.

Experience vibrant, true-to-life colors and deep blacks with over 8 million self-lit OLED pixels. Enjoy cinematic sound with integrated Acoustic Surface Audio+, and control effortlessly via voice or smartphone. Designed with a slim profile and eco-friendly materials, this TV blends seamlessly into any space while delivering immersive, high-quality visuals and audio.